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Chris Franzen Joins Ocra as Director of Market Expansion

We’re thrilled to welcome the newest member of the Ocra squad: Chris Franzen, Director of Market Expansion and National Parking Association 40 Under 40 Class of 2022!

Chris’s whole career has centered on mobility and innovation.

Over the past 16+ years, he’s made an indelible impact – first in car-sharing at Zipcar, and after in parking at SpotHero – by growing and scaling ideas that drive our industry forward.

Most recently, Chris spent 7 years driving sales and strategy at SpotHero, with a major focus on hunting and closing large national portfolios, including clinching the largest mass location and SpotHero IQ onboarding agreement in the company’s history.

Additionally, he served as a mentor and training for SpotHero’s growth management teams on communication tactics, outreach, and pitching for SpotHero IQ (SpotHero’s intelligent rate recommendation engine for dynamic pricing).

He also created new and improved location audition processes for seller pipelines, greatly elevating the team’s overall efficiency and service level to operator partners.

At Ocra, we believe that growing our squad with diverse talents and perspectives is essential to our ongoing success.

Chris brings a fresh wave of experience to Ocra’s dynamic crew as well as a stellar track record of building partnerships with win-win-win outcomes for operators & owners, tech companies, and customers alike.

Welcome, Chris – we’re so excited to have you on board!

You can learn more about Chris & the rest of the team here.

Sarah Becherer

Sarah has 13+ years of experience in developing programming for demand generation, brand awareness, and customer acquisition for fast-growing B2B tech companies in a variety of industries including e-commerce, proptech, and mobility. Today, as Vice President of Growth at Ocra, she leads growth strategy and execution for showing (not just telling!) the outcomes of Ocra for parking operators and their technology partners. When she's not "parketing", Sarah likes to make pasta, study French, accumulate tattoos, and explore unfamiliar places.

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