JOB DESCRIPTION
Sales Development Representative
Title: Sales Development Representative
Employment Type: Salary
Reports to: VP Marketing (skip-level: CEO)
Management Level: Individual Contributor
Office Location: Remote
Location Requirements: United States
Time Zone Requirements: PT/MT/CT/ET
Company Equipment Provided: Laptop
Who We Are
Ocra is a team of former parking operators who built a B2B software solution to solve the ubiquitous problem of technology fragmentation in the parking industry. Our software and data-driven managed services offering, Ocra CoPilot, generate incremental revenue from parking assets while decreasing management costs. Founded in 2018, Ocra is a global team headquartered in Los Angeles.
Job Description
As a Sales Development Representative, you’ll drive business growth by developing relationships with assets in US markets where there is significant consumer demand for parking and therefore substantial earning potential for the parking asset owner.
Your primary focus will be to engage over email, phone, and in person with decision-makers, introduce our solutions, and schedule meetings. You’ll have ownership over all target markets in your geographical region.
This role offers a base salary with significant earning potential through commission, which makes it an ideal fit for a motivated and results-driven salesperson. It is fully remote, offering the opportunity to work from any location that enables maximum productivity and collaboration.
You will report to the VP of Marketing with regular skip-levels with the CEO and will be responsible for providing regular updates on sales performance, market insights, and potential opportunities for growth.
Key Responsibilities
- Lead Generation: Research and identify potential partners within assigned territories
- Outbound Prospecting: Cold calls, emails, InMail, and in-person outreach to assets and asset groups
- Qualification: Assess needs and determine solution fit
- Pitching: Present Ocra’s value to potential partners, emphasizing the revenue/NOI increases we’re able to create from available parking inventory
- Appointment Setting: Schedule meetings with qualified prospects
- CRM Management: Maintain accurate and up-to-date records of all sales activities and interactions in our CRM system (HubSpot)
- Collaboration: Work closely with the Revenue Team – Marketing, Ops, and Client Success – to ensure a smooth handoff
- Performance Tracking: Meet and exceed monthly pipeline targets
Qualifications:
- 3+ years of experience in outbound B2B sales, ideally in hospitality, parking, telecom, insurance, business services, real estate, logistics, or transportation
- Self-starter with a strong work ethic who is eager to succeed in a commission-driven environment
- Excellent verbal and written communication skills with the ability to engage and influence decision-makers
- Proficiency in CRM software (ideally HubSpot)
- Ability to travel 5-10x/year for conferences, roadshows, and site visits
- Extremely strong time management and organizational abilities
- Tech-savvy mindset and eagerness to learn about new technologies
- High degree of diplomacy; strong collaborative spirit
- Residence within one of assigned territories
Benefits:
- Competitive salary and benefits package
- Stock option incentive plan
- Opportunity to work in a dynamic and growing company
- Collaborative and supportive work environment
- Chance to make a real impact on our clients’ businesses
- Competitive base salary with commission potential
- Domestic travel opportunities (5-10x/year)
- Unlimited PTO
- Flexible work-from-anywhere policy
- Company-sponsored 401k
- Medical and dental insurance
- Training and ongoing professional development
