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Josh Richman, data and analytics leader at FLASH, discusses “data-driven” versus “data-informed” decision-making and how digitized parking operations reveal new revenue opportunities.
Eli Rothman, Senior Director of Revenue Operations, shares how SpotHero manages massive amounts of customer data to foster loyalty, increase retention, and drive repeat business.
Data and integrations can give parking operators a hefty competitive advantage, and they’re something that everyone on the team can learn about, understand, and leverage.
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