
Modern parking operations proves that the “equity-efficiency” trade-off is a myth as technology enables operators to build durable systems that work for staff and customers alike. Published in Parking & Mobility magazine, September 2026.

Jenn Parks, Vice President of Development in North America for WorldHotels, joins Ethan Glass on SpotOn to discuss the rise of independent hospitality, evolving guest expectations, and the future of the industry.

Major events can create significant parking demand for hotels. See how one hotel near a 2026 FIFA World Cup stadium turned event-driven demand into a new parking revenue opportunity.