Author: Sarah Becherer

Sarah has 13+ years of experience in developing programming for demand generation, brand awareness, and customer acquisition for fast-growing B2B tech companies in a variety of industries including e-commerce, proptech, and mobility. Today, as Vice President of Growth at Ocra, she leads growth strategy and execution for showing (not just telling!) the outcomes of Ocra for parking operators and their technology partners. When she's not "parketing", Sarah likes to make pasta, study French, accumulate tattoos, and explore unfamiliar places.

Ethan Glass Named 2026 Founder Of The Year By Long Beach Accelerator

Long Beach Accelerator honors Ethan Glass, CEO & Co-Founder, Ocra, as its Founder Of The Year in Long Beach Tech Week – an annual event that draws innovation and investment leaders
from key industries to help shape California’s business future and expand economic impact.

[Parking & Mobility Magazine – September 2026] How Equity Drives Efficiency

Modern parking operations proves that the “equity-efficiency” trade-off is a myth as technology enables operators to build durable systems that work for staff and customers alike. Published in Parking & Mobility magazine, September 2026.

Think Like An Influencer: How Parking Operators Can Create Shareable Experiences

In the July 2026 issue of Parking Today magazine, Tiffany Gabriel shares how parking operators can make everyday experiences memorable for customers using branding and user-generated content.