Centralized channel management for parking operators & asset owners.
Increase NOI and maximize yield of your parking assets by managing rates and inventory for all of your demand channels, all within Ocra.
Better processes, higher yield.
Ocra is the one place for operators and asset owners to manage infinite consumer demand channels.
Universal Inventory
Pool inventory across infinite channels without the risk of overselling.
Blackout Control
Centrally control location availability across multiple demand channels.
Rate Management
Configure rates across all consumer demand channels with just one click.
Centralized Reporting
Get instantaneous real-time reporting that includes every demand channel.
Advanced Permissioning
Customize access down to the location level and set read & write permissions.
Unlimited Users
Add as many users as you need, at no extra cost.
Partnering with leading parking technologies.
INTEGRATION PARTNERS
Eliminating fragmentation.
Our engineers build and maintain sophisticated integrations with consumer demand channels and digital parking platforms, removing siloes and teaching them all to speak the same language.
We are grateful for our partnership with Ocra.
With the freedom to change rates on the fly, our team has increased revenues across the portfolio simply by managing our aggregator partners through Ocra.
Leaning on technology partners like Ocra is what sets Peak apart from the competition. Anything that gives us a leg up is a win for us and our clients.
Evan Adams
Director of Operations
Peak Parking
CASE STUDY
Operators see results with Ocra.
With Ocra’s Optimized Product Structures, a leading national parking operator saw huge results within two weeks, including:
- 103% increase in online revenue
- Higher per-space turnover
- Shorter advanced booking window
- 2 new consumer segments converting at optimized rates
- 4x increase in reservation volume
Centrally manage rates & inventory.
Before Ocra, adding a new consumer demand channel meant the making time to log into yet another seller console every day.
With Ocra, it’s one and done – in just 20 minutes per day.
Operators sign in to they set pricing and inventory for all channels and make micro-adjustments throughout the day.
Let the channels compete.
Instead of divvying inventory up by channel, operators using Ocra pool their spaces in one “bucket” for all channels to access.
High-performing channels don’t hit a revenue ceiling, and lower-performing channels aren’t saddled with excess inventory.
When a spot sells through one channel, Ocra automatically removes it from the others.
Standardize data & desilo systems.
Surfaced without context, data is just a string of 1’s and 0’s.
Ocra tackles the fragmentation problem by building sophisticated integrations with demand channels.
By standardizing how the channels name and refer to their data points, we make all technologies speak the same language.
Set access by user and location.
Leverage the most granular permissioning in the industry today to give everyone in your organization the right level of access.
Customize access on the location level or user level, and set read and write permissions for all features.
Consolidate & automate reporting.
Pulling multiple reports and reconciling them at the end of the month is time-consuming and painful.
Operators can quickly view crucial data (like advanced booking window, average length of stay, average transaction value, etc.) both holistically and per channel.
And we send an email every morning with all the good stuff!
THE PARTNER API
Solving on-site friction for online reservations.
10% of help calls are related to third-party reservations.
Bad customer service processes around serving these customers cost margin for both operators and reservation platforms.
Using the Partner API, which runs on Ocra’s rails, Parker Technology & Umojo reps can access essential reservation data in real time to help the customer more efficiently.
FOR DEMAND CHANNELS
Access 100% of available inventory.
Ocra removes the revenue ceiling for companies that drive consumer demand for parking (like aggregators).
